Ponta
- Event Design
- 2021
The visual identity of the first People’s Congress of Education for Citizenship in Porto Alegre (Brazil) was created based on Ponta’s branding. The Institute’s colors were also used as part of the assets’ chromatic scale. Those were designed for both digital & offline medias.
- We’ve applied the concept of collective construction in order to transform the logo's composing letters into game pieces.
- A videoclip was also produced to showcase the event to the communities.