Visual identity for the academic academic research project RC3: Religion, Brain, Cognition and Culture, affiliated to the Pontifical Catholic University of Rio de Janeiro (PUCRJ).
Following research into references, we pitched a bold and minimalist brand design to the client, which was intended to blend in with the visual identity further elements. Color scheme, typography and visual assets reflect the conceptual framework of connection, brain and cognition combined with a sober, clean style in tune with the academic project requirements.
The RC3 branding package included the following assets: